Wholesale Car Club is temporarily down. In the meantime, post in the Wholesale Car Club Forum

The Feed

October 20, 2026New on the site

The watch reference library: know the watch before the deal

Three Rolex watches photographed by Moda's watch desk, side by side: a Submariner Date 116610LV with its green bezel and green dial, a Cosmograph Daytona 116500LN with a black dial, and a black Submariner Date 116610LN held in a hand

Before you buy or sell a watch in a Moda group, it helps to know exactly what that reference should look like. The watch reference library gives each one its own page with the full specifications and the story of where the watch came from, then walks through what to check before any money changes hands, such as where the serial is engraved and which bracelet and clasp the watch should be wearing.

There are 50+ references so far. Rolex has the most pages, from the Submariner and GMT-Master II to the Daytona, Datejust and Day-Date, and the rest cover Audemars Piguet, Patek Philippe, Tudor, Omega, Cartier, Panerai, IWC, TAG Heuer, Breitling and Hublot. A few pages, among them the Submariner Date 116610LV "Hulk", the Cosmograph Daytona 116500LN and the GMT-Master II 116710BLNR "Batman", also carry photos of a real example taken by Moda's watch desk, with the serial numbers blurred.

More references are on the way.

More from the Feed

Everything in the Feed