What is Moda?
Moda Clubs is a network of 23 communities on Facebook where 600,000+ members buy and sell luxury watches, cars, gold and jewelry. Vadim Moda started it in Sioux Falls, South Dakota in February 2018, and every member since has been invited by someone already inside.
A handful of the groups are not for trading at all and cover business networking, golf and lifestyle. Around the groups, Moda also runs Moda Watches, Moda Diamonds, Moda-lytics and an official vendor program.
- Founded
- February 2018
- Founder
- Vadim Moda
- Home
- Sioux Falls, South Dakota
- Communities
- 23 on Facebook
- Members
- 600,000+
- Team
- 14 at HQ, 25 community managers
How it started
Vadim Moda was just getting into the watch business in 2017. He had a Rolex to sell and was deathly scared of shipping a watch worth tens of thousands of dollars to a stranger online.
He posted in every watch group and did all the due diligence he could. A dealer reached out who would buy it, but only if Vadim shipped first. The dealer showed him references from big dealers Vadim loosely knew in the industry, and made him a fully insured overnight shipping label.
Vadim shipped the watch and did not sleep that night.
The package arrived at 10am. The wire hit his account by noon.
That moment was the idea. Wholesale dealers had traded this way with each other for decades, and Vadim wanted to open the same model to smaller traders. Dealers got access to an enormous inventory of watches. Smaller traders got dealer-level pricing, because dealers no longer needed two weeks to figure out who they were dealing with.
Moda Watch Club launched in February 2018 on reference checks, strict rules and admins who stepped in fairly. Every group added since, across cars, gold, jewelry and lifestyle, runs on the same foundation.
Why it works
Moda works because the people in it have a lot to lose. Sellers spend years building clients and a name inside the groups, so when a deal goes sideways the admin team has real leverage to get it resolved. That accountability is the difference between Moda and a random Facebook group.
Invitation only
Every person in Moda is here because someone already inside invited them directly. The groups have grown one personal invitation at a time.
Reference checks
Before any serious deal, members run reference checks in the group. If a big dealer says the word 'vouch' and something goes wrong, they help resolve it. How a reference check works
A full-time team
14 people work at Moda HQ, backed by 25 community managers across the groups. All internal HQ admins are Meta Verified. They respond to disputes, investigate fake profiles and enforce the rules.
Running since 2018
The relationships and the pattern recognition inside the groups took years to build, and a new group cannot copy them overnight.
Wondering whether Moda is legit before you send money to someone you met in a group? The company facts, what Moda does and does not stand behind in a deal, and how to check a person first are all on one page.
What Moda covers
Watches
7 communities covering watches from under $10,000 up to ultra high-end. The flagship Moda Watch Club has 94,000+ members. The premium Moda Dealer Alliance is invite-only and holds the hand-picked top 250 luxury watch dealers.
Cars
4 communities. Wholesale Car Club (176,000+ members) is one of the largest car trading communities on Facebook and is run day to day in partnership with duPont Registry Exchange. A separate dealers-only group handles transactions between licensed dealerships.
Gold and jewelry
2 communities. The public Moda Gold Club (49,000+ members) for collectors and jewelers, and the premium Moda Gold+ for expanded categories including lab-grown diamonds and want-to-buy posts.
Business networking
Moda Collective (24,100+ members) is the private networking community for experienced entrepreneurs, small business owners and executives. No selling, just conversation on operations, growth, hiring and deal-making.
Lifestyle
4 more non-transactional communities covering golf, fitness, general lifestyle and stocks. Moda Golf Club is home of the Moda Invitational.
Specialty
4 communities, including the invite-only Moda Hype Club (40,000+ members) for luxury sneakers, bags and apparel, Moda AI Club, Moda Misc Club for anything else, and a cooking community.
Premium
The Moda Club (TMC) is the foundational premium tier. It combines all Moda groups into one main community with benefits that extend across the whole ecosystem.
Around the groups
The Facebook groups are the foundation, and everything else Moda does starts there. A set of Moda businesses has grown up around them.
Moda DiamondsThe jewelry side of Moda, run by David Moda. Custom pieces, lab grown and natural diamonds, CAD design, and resale of fine jewelry, bullion and precious metals.
Moda-lyticsMarket data and live price tracking for luxury watches, a serial registry for stolen and flagged pieces, and collection tracking for members.
The vendor programModa's advertising partners. A small set of companies, from shipping and dealer software to local Sioux Falls businesses, that pay to put their services in front of the network. Every vendor page is clearly marked as a paid partnership.Who runs it
Moda Clubs is run by a team based primarily in Sioux Falls, South Dakota. The founder and CEO is Vadim Moda. The team includes 14 internal HQ members across operations, finance, sales and community management, plus 25 community managers who moderate specific groups. Wholesale Car Club is run in partnership with duPont Registry Exchange.
Find the community that fits what you trade.
Browse the directory and join a group, or text the team if you want to talk about access to the premium tiers.